White Marble Farms is not a farm at all. It's a deceptive ploy by a marketing team targeting the dining public who cares about where their food comes from. My advice to you as a chef: If you have this 'farm' name on your menu, take it off immediately. You are doing a disservice to real farmers trying to make a living raising animals humanely. I would urge you to seek third party accreditation such as the AWA label. The truth is, some chefs have been lied to, but most know this information and they actually receive a discount through a large food distributor to place the name "White Marble Farm" on the menu. If your a real farmer and your farm name is on the same menu as WMF then I would urge you to reconsider selling to that chef.
- Talked with the farmer face to face or several times over the phone
- Actually visited the farm to see the animals, their temperament, the grass, the Farmer
- Tasted the product and placed an order
- Trained your staff on the location of the farm, who the Farmer is, why you buy the product
- ACTUALLY HAVE THE PRODUCT IN YOUR MISE EN PLACE!